Tuesday, October 17, 2006

The Gap (Red) Campaign

GAP (PRODUCT) RED COLLECTION DESIGNED TO MAKE A DIFFERENCE FOR AFRICA

Founded by Bono and Bobby Shriver, (RED) Will Raise Money to Help Eliminate AIDS in Africa, on October 13, Gap introduced Gap (PRODUCT) REDTM - a new, limited collection of clothing and accessories for men and women designed to help eliminate AIDS in Africa. As part of Gap’s global partnership with (PRODUCT) RED, half of the profits from sales of the Gap (PRODUCT) RED Collection will go to The Global Fund to finance programs that help women and children affected by HIV/AIDS in Africa.

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